That’s the focus of Summit’s Custom Media Group. We work closely with clients to construct extraordinary media experiences through live events and custom publishing products in print and digital formats.
Drawing on the resources of Summit Business Media’s extensive network of editors and subject-matter experts, we help clients produce attention-getting, credibility-inspiring, memorable interactions.
A sponsored enewsletter designed and written by Summit's Custom division and emailed to subscribers of Summit business publications performed at peak performance with over 24% of recipients opening the email and over 18% downloading the companion white paper within a day of delivery. Feel the power of our clicks.
Capturing attention with powerful marketing messages, lively topics and insightful speakers, Summit Custom Media recently generated over 1000 registrants for a B2B web seminar. With over 500 in attendance and a 53% conversion rate, this web seminar and its sponsor are the talk of the industry.
Setting the bar higher than the rest, Summit Custom Media spearheaded an industry survey with over 800 responses from leading executives within the insurance field. Utilizing the research, Summit developed an event series and companion report -- expanding the client's branding and leadership position in the market.
Turning an event into an eventfull experience is our track record. In 2010, Summit Custom Media developed a three-city series within the professional services industry - coordinating the event, generating attendance, creating a multiplatform marketing campaign, as well as orchestrating the agenda and speakers for full-to-capacity crowds of key decision-makers in the market.